Nov
19
Cracking the Mainstream: Why Social Gaming Is More Than Just a Fad
Social gaming is here to stay, and it’s here to stay for two fundamental reasons: 1.) The format of social games is a perfect match to the daily pattern and rhythm of how people use the social web, and 2.) Social games are the only form of interactive entertainment that are natively woven into and distributed via social networks — the Internet’s new gateway.
